Intro to Prodotypes

Insights

January 6, 2023

1 min

Welcome to Prodotypes, I'm thrilled to have you here. Before we get started, let me introduce myself. My name is Jordan Westerberg and I aim to bring you unique and unbiased perspectives from founders, inventors and designers of physical products. As a professional industrial designer, I have brought numerous products to life over the past decade for a diverse range of companies, from Fortune 100s to start-ups. Over that time, I've gained invaluable insights into what makes good design and how it can drive success for businesses of all sizes, but I am so damn far from knowing it all.

That's why Podotypes was born - out of a lack of real, raw industrial design insight and information. I wanted to create a space where I can share authentic experiences and perspectives from professionals who have been in the trenches. Prodotypes will explore the real challenges and complexities of bringing a product to market, sharing valuable insights and lessons learned along the way.

You can expect a genuine and unfiltered look at the world of industrial design as I share the successes, failures, lessons learned, and practical tips that me and my guests have picked up along the way. Whether you're a fellow designer, a startup founder, or just someone interested in the world of product design, I hope you'll find value in what I have to share.

We're about to embark on a journey together - one that's not polished, templated, or corporate-washed, but rather real, raw, and authentic. Welcome to Prodotypes, where good design meets honest storytelling.

Let's dive in.